'Still six lives' A brand and three year creative strategy created
for Red Nose & Sands Australia.
for Red Nose & Sands Australia.
Stillbirth still effects six parents a day in Australia.
'Still six lives' was created to bring awareness and de stigmatise the topic and ultimately change that number. It ran as online content, Film, PR, and social media.
'Still six lives' was created to bring awareness and de stigmatise the topic and ultimately change that number. It ran as online content, Film, PR, and social media.
Still Six Lives secured 250 pieces of earned coverage across tier one news, women’s lifestyle websites and nationwide radio stations, reaching a potential audience of 73.2 million. Since the launch of the campaign, we have reached over 100,000 people through digital channels as well.
Creative ideation and direction
PR and social media
Content creation
Influencer engagement and management
Media relations
Campaign strategy
PR and social media
Content creation
Influencer engagement and management
Media relations
Campaign strategy
Stillbirth still effects six parents a day in Australia. This campaign was created to bring awareness and de stigmatise the topic and ultimately change that number. It ran as online content, Film, PR, and social media. Platform creative and three year creative strategy developed for Still Six Lives. Film concept written by
Ed & Alex Wadelton and Commoner films.
Ed & Alex Wadelton and Commoner films.
Top 40 campaigns of 2021 in the Global SABRE Awards.
Gold in the Cause Related Marketing category.
Platinum SABRE award for best in show.
Gold in the Cause Related Marketing category.
Platinum SABRE award for best in show.
Launch film.
Behavioural film 1.
Behavioural film 2.
Behavioural film 3.
Behavioural film 4.
Website