A three year creative strategy created
for Essential Services Commision.
for Essential Services Commision.
‘It’s your energy,’ was run out over 2018 to 2020.
A redeveloped campaign, prompting people to discover the continued energy reforms ‘Now more than ever it’s your energy’ ran in 2020-2021 to respond to Covid-19 and the impact on the local economy. The campaign delivered major cut through and uptake in web traffic and results, showing a cohort newly energised, taking back their energy from challenging times. Looking at ways to bring new power to their future.
A redeveloped campaign, prompting people to discover the continued energy reforms ‘Now more than ever it’s your energy’ ran in 2020-2021 to respond to Covid-19 and the impact on the local economy. The campaign delivered major cut through and uptake in web traffic and results, showing a cohort newly energised, taking back their energy from challenging times. Looking at ways to bring new power to their future.
Outdoor advertising
Film 1
Film 2
Digital
Outdoor
Outdoor
Website