Brief:
Position Mercedes Benz Vans as a more benifit full product than its compeditors.
Solution:
More thanm a box on wheels. A benifit packed idea that would become a sales
M piece full of the benifits of owning a Mercedes Benz van.
M piece full of the benifits of owning a Mercedes Benz van.
Result:
Still running for Mercedes Benz Vans as a positioning and website.
